Sunday, 29 July 2007


There is no need to explain a word, the image says it all.

Saturday, 28 July 2007

Age VS Tech

Can 10 years really change everything around us? It seems that 10 years ago, we didn't have I-Pods nor PS3 or digital cameras. Amazingly, technology had changed quite a lot in the last decade so did parenthood.

The scary part; I feel old!

Job vacancy

This ad was in newspapers in Dubai by Liwa Advertising LLC company.
Rationale: The idea was to convey the huge workload in the agency - hence the need for more people.

Does the ad really works out in the competitive graphic design industry? Does it really need a copywriter for it? Or this simple ad really will get some replies to it?

Easy words to understand..

Marketing, followed by Public Relations then Advertising.

Result: Branding.

Easy for us to remember and to understand where we come from and what we really do in the real world.
Click on the image to enlarge it.

Friday, 27 July 2007

Lebanon 2

After the war last summer between Lebanon and Israel. Israel had left a massive destruction on the Lebanese lands. Lebanon is a wonderful country that many tourists goes to there for their famous landscapes and their wonderful hospitality.
In the Arab countries they are raising money to rebuild what the massacre left after the war. The second image is the real Lebanon flag. While Saatchi & Saatchi in Dubai had created a growing green cider tree to rebuild, restore and revive. The branding is for an organisation called

Monday, 23 July 2007


"Arabic Calligraphy Throughout the Ages"

As a decoration and art form Arabic calligraphy has evolved during the last millennium, continuing to flourish in the modern Arabic speaking world. Using traditional skills, bamboo pens and special inks, skilled Arabic calligraphers and designers still play an important role in communications, design and art on an international scale. Time honoured calligraphic styles like Ruq'a, Naskhi, Ta'liq, Diwani, Thuluth and Kufic remain core, but Arabic calligraphers today are reaching new heights of excellence.

The first design is a sentence, all combined in one design. The most thing I like is how the words had fitted together to show quite a strong image that says "Arabic Calligraphy Throughout the Ages."
The second image is quite ineligible to read the whole. I could read few words but can't really know what it really shows. Maybe, its not supposed to show the words...its only showing the beauty of the calligraphy with a shocking colorful background. The third image is written "Mulkat Allah" as God's owns. The blue shading is the thing that attracted me, the use of one color fading to show the words.

Was always keen on the Arabic typography but never know how to present it in the West. Arabic isn't an international language as English, it is much complicated and one of the hardest languages to learn.

Saturday, 21 July 2007


Durex came again to show us some work that our first reaction will be a shock then a giggle. For my shock this advert came from Dubai, as a conservative country I'm quite shock for having that in their magazines or billboards (yeah right? billboard!) or anywhere else published.

So what we have here? A bunny. Not from balloons as we are used to see from the clowns (scary species) in our 7th birthday party making a dog or bunny or even a gun by the balloons. Oh no, this by Durex is from Condoms. See how strong the condoms are, they can be shaped by a bunny with a huge reaction.

Something you don't see everyday. Any volunteers to try to do a flower by Durex condoms? Don't forget to blow it.


When I got cross this ad, I understand it immediately. But some people who wrote their comments didn't. For us to be in this design industry we will come across people that we have to show them and point out for them what an ad or a design article means.

In this ad that came from AD Plus in Syria, shows that "Real creativity begins amidst other great ideas." You stop here and think about one simple design brief was given to us to work on by the university. How many ideas that came to our minds, how many times have we changed the poster; logo; typeface or even the color as simple as that.

People on other fields do not really understand, that every time we change the background color from Black to White it gives another statement and in a second another idea pops into our minds. So all that light bulbs in one huge bulb and only few that shines for the designer creativity.

Friday, 20 July 2007

Boobs = Brains?!

I found this picture from one of my school mates having it as a profile picture. This trash can is located in the United States. So the question is: why its on a trash can? Is it that men will be attracted to the trash can and throw the garbage? Clean environment by creating sexual images? The idea isn't really clear to me. Although if they want clean streets, they should put a wet t-shirt for the men's sake. After all men never think with their brains.

Penline tape

Ambient marketing for Penline tape. It shows its strong to tape an outdoor sign.
Agency is Euro RSCG in Kuala Lumpur, Malaysia. DeenadayalanArt are the Creative Director and Director: Choo Chee Wee (you got to love the man for his name)!

Thursday, 19 July 2007


Lebanon, no need "to light" it more.

Harvey Nichols

When Harvey Nichols stores opened in Dubai, was a great thing like discovering oil wills again. Arabian Gulf people are very concerned about their image and how they look, so opening a whole department store includes all the designers labels was a big sucess. I think the poster combine fashion and beauty, everything you need from fashion and beauty is there at Harvey Nichols.

Costumers bought things they don't need to impress they people they don't like.

Shopping is a pleasure in a tax free country.

Wednesday, 18 July 2007

Al Marai

Another campaign by Al Marai fresh juice in Kuwait.

It says it came to the country with stories to be told. In Arab countries you can find orange and pears; so orange as an Arabian belly dancer; pear came from Egypt as a Pharaoh and last which I got confused about it because its not related to Arab countries world. But then I got the point why the Mango is a Maharajah; it came from India. Silly me not to notice that the best mangos from India!

Tuesday, 17 July 2007


Wasn't really attracted to the advert, till I saw what my colleague Miss. Holly Mee had posted the Heinz Ketchup poster. Similar to Al Marai Company in the Middle East. You say tomatoes, we say Oranges.

Monday, 9 July 2007


An advert comes from Mcdonald's in Egypt.

As a huge fan of Mcdeez, the guy is exactly me!! I fell out with someone because they touched my fries too, didn't invited her again to MC.

Funny advert, but so true!


Al Sawy Cultural Centre is the oasis in the middle of Cairo driving the city cultural & social pulse. This anti-smoking doormat is sent to homes and left to the residents to convert into ambient media.

Image #1:
Our audience received a cylindrical package from Sawi Cultural Wheel which reads "Be part of our Anti-Smoking Campaign"

Image #2:
Inside the package is a ...

Image #3:
Doormat with...

Image #4:
Clean lungs printed on it and a small no smoking sign...

Image #5:
With time...

Image #6:
The lungs get dirty.

Sunday, 8 July 2007

PS3 Rubix Cube Commercial

Anyone hated the Rubix Cube in the 80s? Got on our nerves to do it, well PS3 got the best solution for you.
Thank you Sony!

Saturday, 7 July 2007

Say "NO"

Al Bayan newspaper in United Arabs of Emirates had launched this advert all over the country in a campaign to be against pornography. "Say NO to seduction in UAE”, an interesting ad created a while back by Team Y&R in Dubai in attempts to resist seduction and pornographic activities in the UAE.

The ad features Playboy bunny logo, in the word "NO" in Arabic.

Pure Genius!

Tuesday, 3 July 2007


An adult hand and a little baby's one. People will consider this picture as seen before many times, between the relation with the children and adults. This picture is in a frame next to my bed, it has a special meaning then these posters they sell. For the fact, its my father's and my own hand.

Gingy the Gingerbread man -Shrek-

When Gingy (The Gingerbread man) get questioned by Hook in Shrek 3 the movie, his amazing act is so wonderful. When he sees his whole life trail flashes in front of his eyes because of the fear of death from Prince Charming and Captain Hook.

The fictional story board of the movie is absolutely excellent. That you got to love it; especially Gingy when he sings. DreamWorks had really pushed their imagination to the Far Far Away land.


Salvador Dali, the most influential surrealist artist. Salvador made this remarkable piece of art of a Human skull consisting of seven naked women's bodies. This portrait was photographed by Philippe Halsman.

Persian Carpet

A very ancient history Persian Carpet, been in the family for over 100 years. When my great grandfather brought it to the family house and with all these years; my father inherited it.
Its a very old rug, that my grandmother - bless her - used to have it in her kitchen, not caring for its value. The colors had faded by the years, I quite don't understand why my parents still keep it in the house. Till someone offered few grants for it, yes for this unworthily piece of rug its value is so high in the market.

Why?! I was so confused when my father got that offer and some family members wants to get it. Like, what with this carpet!! There is other beautiful Persian carpets in the house, old and new all hand made; of course they cost quite a lot. Especially the silk ones. But this, come on!

So, my mission today is to give it a close look that I never paid any attention for it. First view, a boarder that structure it and some stuff in the middle. I saw some birds, houses, tree branches and my favourite the camels.

Persian carpets is an essential part of Persian art and culture. Carpet-weaving is undoubtedly one of the most distinguished manifestations of Persian culture and art, and dates back to the Ancient Persia (c.3,500 BC).

Pop into my mind, Design theory classes -they do have a meaning now- design, motifs and patterns. The repeated boarder with different colors to enrich the design, the symmetrical items balancing the design layout for the carpet. If I was bored enough, I would try the golden section. But maybe later I will be laying on the floor with the tools. I'm positive sure, it has the golden ratio.

For now, let's wish the time I will inherit this carpet it should be worth more. Fingers crossed!!!

Sunday, 1 July 2007


Amwaj Islands is a development built on a vision of returning waterside living to the people of Bahrain. Amwaj Islands combines residential, commercial and retail space in a 4sq/km community situated off the coast of Bahrain near Muharraq and just 15 minutes from the capital, Manama.

Amwaj means "Waves" in Arabic. The logo for this particular artificial islands is smooth as the sea waves that Bahrain shores are known by. I've heard from some buyers from this particular artificial island that the logo had inspired them to have a look in what this island before it gets build to offer.

So, I believe in good design that can attract locals and foreigners to buy villas in this neighbourhood. The website design had attracted more people around the world to invest, buy some shares in this project.

The website is: